The summer 2014 DK Publishing trade catalog has come out, and it reveals two new Star Wars Rebels books that we can look forward to leading up to the premiere. According to the catalog, the two books will be, “Star Wars Rebels: The Visual Guide,” and “Ultimate Sticker Collection: Star Wars Rebels.” Below are the details for each book, as well as the publicity and marketing campaign planned for both of them.
Star Wars Rebels: The Visual Guide
Travel the galaxy far, far away and experience Star Wars Rebels firsthand with the companion to the new Star Wars animated series, Star Wars Rebels. Featuring key scenes and iconic moments, you’ll learn the ins and outs of the rebel legion. With tons of interesting facts and information about your favorite characters, weapons and locations from the new TV show, Star Wars Rebels: The Visual Gide is the ultimate guide for the ultimate fan!
Ultimate Sticker Collection: Star Wars Rebels
Step into the exciting world of Star Wars Rebels with the all-new Ultimate Sticker Collection: Star Wars Rebels from DK. Young Padawans can mix and match their favorite Rebels scenes with fun and colorful stickers of their favorite characters and vehicles form the hit TV series. With more than 1,000 stickers and tons of key facts and information, kids are in for a galactic adventure like never before.
Publicity & Marketing
Fan site/Blog giveaway, Print advertising campaign, May the 4th campaign, Cross Promote with other licensees, San Diego Com Con Feature title, Children’s Book Council feature titles, Independent bookstore outreach, Social media outreach, Online Sweepstakes, and Jacket/Spread.
While it’s not too much of a surprise that we’ll be getting tie-in books like these for Star Wars Rebels, it’s still nice to find out about each new product that get’s revealed for Rebels. And like past Star Wars Visual Guides, this new one for Rebels sounds like it will be a must have for any Star Wars fan looking forward to the series!